EF SET English Certificate 63/100 (C1 Advanced)

UX Design Foundations

Design Accessibility

Design Terminology

Google: Artificial Intelligence and Productivity

Enterprise Design Thinking Practitioner

Spanish Certificate | B1 (Intermediate)

Cybersecurity

Front-end

Associate's degree

UI/UX Design

UX DESIGN

• Led the Brand Chapter, coordinating workshops to ensure visual consistency new design system components
• Delivered user-centered solutions by launching an Account Simulation for new customers and a new 
• Boosted new basic registrations by 60% through home website.
• Reduced costs of sending SMS by 34% by improving the 'Forgot Password' flow.
• Guided the team on new design system components with the Design Ops Team.
• Managed cross-functional and ability to collaborate effectively to ensure alignment with business goals.

Product Designer

• Led the launch of a Customizable Dashboard for CX Performance measurement.
• Fostered a culture of data-driven innovation and collaborated with PMs and developers to navigate technical challenges.
• Developed a new design system.
• Analyzed user feedback to continuously improve the product.

• Led UX decisions from concept to launch of the product life cycle.
• Launched a product that led to a 50% decrease in Emergency Department visits and a 35% reduction in hospitalizations over a 6-month period compared to usual care in mental health care.
• Achieved improved user communication by creating impactful microcopies based on UX writing principles. 
• Streamlined style guides, files, and workflows, and implemented documentation, resulting in a 30% reduction in onboarding time for new team members.

• Led and oriented junior designers, teaching new techniques and effects and giving them creative autonomy. 
• Created key visuals, social media content and monitored indicators and performances of the ads. 
• Achieved 80% conversion in a Google Ads campaign. 
• Implemented A/B testing to measure the effectiveness of the designs. 
• Launched a visual identity for a real estate project.

Art Director

• Led the launch of a new app home, significantly improving visual appeal and user experience.
• Collaborated with the UX Designer to introduce a statement feature, enhancing functionality and user engagement.
• Developed a comprehensive style guide for clients, ensuring consistency and coherence in design.
• Optimized design libraries, freeing time to innovate and implement new features.

Junior Product Designer (Mobile App)

• Estimated costs of materials and time for graphic designs and illustrations.
• Adapted existing illustrations to meet specific requirements.
• Coordinated all aspects of production for print, ensuring seamless execution.
• Determined the medium best suited to produce the desired visual effect and the most appropriate vehicle for communication.
• Developed graphic elements that effectively met the clients' objectives.
• Manipulated vectors using Illustrator and CorelDraw for precise and impactful visual results.

Graphic Designer

• Managed deadlines and contacted customers. 
• Created advertising campaigns focused on conversion, both digital and offline. 
• Set up files for production layout. 
• Scheduled social media posts. 
• Edited photos to balance and enhance the key visual scene.

Graphic Designer & Social Media

• Directed over 30 brand consultations worldwide and won $20K in investment from a Hackathon. 
• Developed and implemented design strategies for various clients.
• Established strong client relationships through impactful design solutions.
• Defined roadmaps and Project Management to ensure successful delivery and client satisfaction.

Product & Brand Designer

Product Designer | +5 years of experience | UI/UX | Brand Designer | AI | Fintech

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